IT Re-envisioned

IT Re-envisioned

  • About
    • Disclosure
    • Sponsor
  • Contact
  • Dennis on Instagram
  • My Account
  • Shop
  • Cart
    • Checkout

Architecture or Marketecture

March 11, 2015 in Tech

As you know a couple of weeks ago I had the chance to participate in a #syschat via twitter and a webinar put on by SolarWinds and my good friend Kong Yang. The main topic was around Hybrid Cloud, Software Defined Data Center, Containers, and Converged Infrastructure. You can find some interesting predictions from Kong and SolarWinds HeadGeeks on these topics here. One of the questions I found interesting was “Are these architecture or marketecture?” One of my favorite quotes was from Christopher Kusek “The constructs being Architecture vs Marketecture really depends upon […]

Comments Off on Architecture or Marketecture

How Will IT Pros Adapt and Evolve

March 6, 2015 in Tech

Tags: IT pro, technology
 Comments Off on How Will IT Pros Adapt and Evolve

Do You Need Manager Approval?

February 9, 2015 in Influencer Marketing, Non-Tech

Should anyone ever have to ask for manager approval for customer satisfaction? In my opinion, no. Have you ever been to a local retail store or restaurant and had a bad experience? Then the employee offers you a discount for that inconvenience, but first he has to get manager approval? Why is this? Why are employees trained in a way that anything above their job has to have approval? One of my first jobs was as a repair technician in a local IT shop. During one of the slow days […]

Tags: customer service, manager approval
 Comments Off on Do You Need Manager Approval?

Traditional vs. Social Marketing. Is One Better?

January 13, 2015 in Influencer Marketing

Let me start this by saying this blog is in no way meant to be an insult to traditional marketing nor am I saying that social marketing is better. In fact, if any traditional marketing folk are reading this I would be ecstatic to have your feedback. It seems the more I talk with others in the social marketing world, whether that’s influencer marking, evangelism, advocacy, digital marketing, etc., I often hear the same thing; “We would like to do more, we just don’t have the budget”. Why is that? […]

Tags: Influencer Marketing, Marketing, Social Marketing, Traditional Marketing
 Comments Off on Traditional vs. Social Marketing. Is One Better?

How Do You Get The Answers You Need

January 6, 2015 in Influencer Marketing, Non-Tech

This isn’t going to be a long post, but more of a unofficial poll. Feel free to also elaborate in the comment section as well! When you are facing a problem with a specific product, where do you go to get help? There are many ways to get the answers to your problems. You could visit the manufactures website, you could ask a friend, or you could simply Google the problem you are having and see what others have done to resolve it. However there are caveats to all those […]

Comments Off on How Do You Get The Answers You Need

Influencer, Advocate, Champion, or Ambassador – Does it Matter?

October 29, 2014 in Influencer Marketing, Non-Tech, Social Media

Influencer marketing is a hot topic right now among companies. There are so many theory’s around what algorithms we need to correlate social metrics into actual influence. Then once we find that magical formula, or at the very least a formula that gives a number we feel good about, what name do we call them? If we call them an advocate or an ambassador is it required that the content they are creating will always be positive? If we call them a champion does that mean they know everything there is to know about […]

Tags: Influencer Marketing, measure influence, online influence, Socia ROI, Social Business Strategy, social influencer, Social Media, social strategy, socialbiz
 Comments Off on Influencer, Advocate, Champion, or Ambassador – Does it Matter?

Influencer Marketing – What’s In It For You?

October 24, 2014 in Non-Tech, Social Media

  *Disclaimer – This post will be heavily weighted toward the EMC Elect program which I help manage at EMC. Although this is my perspective on this program in particular, it would also be my opinion toward any other such program. Also EMC Elect nominations are open until December 31st. 🙂 Enjoy! photo: Since joining EMC in June, I have had numerous conversations with people on EMC’s influencer program EMCElect. Generally the conversations all start the same, “What are the EMC Elect and what do they get out of the […]

Tags: influence, Influencer Marketing, online influence, social influencer
 1 Comment »

Who Loves Free BBQ and Beer

October 21, 2014 in EMC Elect, Events

Now that I’ve lured you in…Next month is Dell World and a friend of mine over at Cisco, Scott Hanson (@CiscoServerGeek), is throwing a vBBQ for all the techies coming into town. This will be a great way for you to hang out with other IT professionals outside of the conference setting and get to know each other. You can RSVP here!   This year in order to raise awareness of the EMC Elect program, the EMC Elect team will be sponsoring the event and buying the BBQ for the […]

Tags: EMC Elect, EMCElect
 Comments Off on Who Loves Free BBQ and Beer

Making My Way To VMworld Europe

October 10, 2014 in Events

VMworld Europe 2014 is almost here. I am not sure about the rest of you but I am pretty excited. For one, this will be my first non-US VMworld and also my first trip to Barcelona! I will be there representing the EMC Elect and talking to others in the community about our program. As it turns out 5 of our elect members also have sessions so I will also be supporting them in those sessions. For a full list of EMC VMworld sessions you can visit the VMworld Europe […]

Tags: EMC Elect, VMworld, VMworld Europe
 Comments Off on Making My Way To VMworld Europe

Don’t Tell a Story, Have a Conversation. The Art of Social Selling

October 7, 2014 in Non-Tech, Social Media

How do you become great at social selling? Don’t try to sell! Can it really be that simple? I am by no means an expert on this topic, so everything you are going to read from here out is purely my opinion and should be questioned 😆 . One of the most overused phrases I hear from “experts” is “You should be telling you’re story through social. That will help you sell you and your brand”. While I don’t think that statement is completely wrong, I think people are missing the bigger […]

Tags: conversation marketing, social selling
 Comments Off on Don’t Tell a Story, Have a Conversation. The Art of Social Selling

« Older Entries
Newer Entries »

Categories

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 6,045 other subscribers

Follow Me on Twitter

Tweets by @DennisMSmith

Recent Posts

  • 5 More Minutes?
  • Time To Go Play In The Snow
  • Lithium Networking Conference 2016 – Recap
  • Should You Stop Your Social Listening Program
  • Don’t Ignore Your Community

Archives

  • July 2017
  • September 2016
  • June 2016
  • May 2016
  • November 2015
  • August 2015
  • March 2015
  • February 2015
  • January 2015
  • October 2014
  • August 2014
  • June 2014
  • March 2014
  • September 2013
  • August 2013
  • July 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • RSS - Posts

Meta

  • Register
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
  • Top


Copyright © 2012 TheDennisSmith.com