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Time To Go Play In The Snow

September 26, 2016 in Community

No not real snow ( at least not yet ), but I’ll get to what that means in just a bit. As anyone in their jobs I like to have sense of accomplishment and believe that I am making a difference for the company that I work for and my team. Until recently I felt like that was the case, but soon realized that wasn’t the case any longer. Over the past year and a half I have had the privilege to work with and meet some really awesome people […]

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Lithium Networking Conference 2016 – Recap

June 15, 2016 in Community, Social Media

  The LiNC conference is an annual conference held by Lithium Technologies which is the platform for the Brocade community. This conference provides a place where you can meet and hear from some of the top brands in our industry and see how they are leveraging the community to move their business forward. Community Manger Certification II This year in addition to the conference this year I decided to take the Community Manager Certification class. The Community Manager Certification II focuses on four areas: Growing community membership and participation Developing […]

Tags: community manager, Linc 16, lithium community
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Should You Stop Your Social Listening Program

May 2, 2016 in Community, Social Media

Image credit: Brandwatch Let’s face it almost every company out there has some sort of social listening program. It doesn’t matter if you are a tech company or in the food industry, you care what your customers and competitors are saying. The great thing is that there are a number of excellent services out there that will let you search for those conversations. The not so great thing is that a lot of companies are not doing the best job at listening. It’s been said over and over that these […]

Tags: Community, Social, social best practice, Social Listening
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Don’t Ignore Your Community

November 12, 2015 in Community, Social Media

(source) Let the community work for you instead. The most undervalued and ignored part of most companies is the community. At this point in time every CMO “gets” that we need a community but aren’t really sure where it fits, what resources it should have, and what purpose it serves. It’s like companies are launching communities just because other companies launch communities. When you do this you are just setting it up for failure and wasting your staff’s time as well as the customers that may come in to offer […]

Tags: Community, Community Buidling, community engagement, community management
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